This eBook Can Change the Trajectory of Your Career!
Here’s why. There are thousands of brilliant, innovative marketers running around this planet. You are probably one of them! Your talent as a senior marketer has great value. But frankly, that value has a specific financial limit.
Today’s CMO must have the leadership skill and vision to strategically build and inspire a team of 21st century marketers. The steps required to develop a powerful recruitment strategy is the focus of The CMO’s Guide to Hiring Marketing Stars. Here’s what will be covered:
- Why traditional “position specifications” no longer work
- Why you must have a killer interview strategy to engage the “1% Players”
- Compare and Contrast: How to separate the merely “good” from the “great”
- Why traditional reference checks are useless and what to do to avoid this trap
- Minimizing the dreaded and inevitable “counter offer”
- Getting your top candidate before the competition beats you to the punch