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| A Troyanos Group, Ltd. Publication |
Volume IV, August 2012 |
By Gabe Aldridge
Co-Founding Member of The SUPERGROUP
“Pinterest has quickly risen as a revolutionary leveler of the marketing world that embodies an enormous opportunity for small businesses. A small company can conduct a promotion that is every bit as effective as a much larger company because innovative thinking and true creativity (and not budget dollars) rule the day on Pinterest.”
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An Introduction to Group FMGAn interview with David Bonthrone EVP of Global Development for Group FMG “We believe that the demand for content creation across multiple channels will continue, unabated. The costs of producing that content in multiple formats and languages is under the procurement microscope more than ever. Wherever possible, Group FMG offshores non mission critical functions to realize significant savings for both brands and agencies.”
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By Andrew Singer and Jason Klimpl,
Tannenbaum Helpern Syracuse & Hirschtritt LLP
“The boundaries between personal and professional have become |
By Thalia Zetlin
Chief Marketing Officer, Berdon LLP
“We’re on a wave of change that shows no signs of cresting. It’s no longer about setting up committees, having endless meetings, and rehashing everything that was already said a dozen times before… and that’s a good thing! Today, it’s about recognizing the new reality where we’re unfettered by any rule book that would be outdated before the ink dries.”
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increasingly blurred due to the growth in social media. As a result, all employers must consider whether to implement a policy to guide their employees in responsibly and lawfully using social media.”
| The Troyanos Group, Ltd. is an Executive Search and Consulting firm specializing in Marketing and Marketing Communications. https://troyanosgroup.com/ |
